Tester Jobs Requirements (VIDEO GAME)

Google Tag Manager and Tag Manager 360 make it easier than ever to deploy and manage tags for all of your various marketing and measurement tools at scale. Whether you�re doing a basic tag implementation across a single website or a more extensive implementation across a network of sites and apps, Google Tag Manager has your back.

A Better Way to Manage Google Analytics Tags
?Measuring websites and apps effectively often requires multiple Google Analytics tags. You may have a basic Universal Analytics pageview tag to measure views of all your content, as well as event tags for clicks on certain buttons, links leading away from your site, form submissions, and so on.

Keeping the settings for all of these tags in sync can be a challenge. You have to ensure your Tracking ID is set correctly and that any custom settings are consistent. Making changes to things like Custom Dimensions and Metrics across multiple tags can require repetitive work or cumbersome workarounds.

That�s why we�re excited to announce that rolling out this week, Universal Analytics tags in Web and Mobile* containers will support a new feature: Google Analytics Settings Variables.

A Google Analytics Settings Variable acts as a central location to configure sets of Google Analytics settings for use across multiple tags. Instead of having to enter your Google Analytics settings over and over again in each new Universal Analytics tag, you�ll simply be able to select (or create) a Google Analytics Settings Variable to apply to the tag:



With this enhanced workflow, you can focus on what you want to measure, rather than what settings you need to enter. If your organization has an analytics team or works with a Google Analytics Certified Partner, you can leave the settings to the experts without fear that you�ll mess things up.

You can have as many Settings Variables as you�d like for different combinations of settings, and it�s easy to override specific fields in a given tag with the click of a checkbox.

While this feature will appear in all Universal Analytics tags, existing tags will of course continue to work. And, if you so choose, you can continue to set up your tags without use of Google Analytics Settings Variables by checking the override box without selecting a Settings Variable.

We hope that Google Analytics Settings Variables will save you time, reduce errors, and give you more confidence in setting up Google Analytics through Google Tag Manager.

Want to learn more about Centralized Google Analytics Settings? Check out our Quick Tip video or visit our help center!

*Only available in iOS and Android containers implemented with Firebase.

Posted by Scott Herman, Product Manager, Google Tag Manager

Companies of all sizes use Google Tag Manager, but larger organizations often have very different needs than others. That�s why, over the past year, we�ve launched Google Tag Manager 360, and have been working to build features that better address the needs of enterprise customers.

Today, we�re excited to announce one of these new features: workspaces in Google Tag Manager and Tag Manager 360!

Until now, all tag changes were prepared in a single container draft before being versioned and published. This sometimes led to complicated workflows and workarounds for multi-user teams and their agencies. Workspaces give you more than one space to do your work. Teammates can now easily work on tags at the same time, or make quick changes without publishing everything that�s in the works. Simply create a new workspace, make your changes, and hit publish. Tags, triggers, and variables being worked on in other workspaces will remain unaffected.

The new workspaces are essentially places to work on sets of changes that will become versions. When a workspace is versioned or published, its name, notes and list of changes will be carried over to the version, so you have a full history of what�s changed in your container and when.

What happens if tags you�re working on in one workspace are changed in another? Not to worry. Tag Manager will let you know if there are conflicts when a new version is created. Then it will guide you through merging them into your workspace with an easy-to-use conflict resolution tool!

You�ll also notice that weve made the Google Tag Manager and Tag Manager 360 interfaces faster and easier to use. Need to enable a built-in variable while working on a tag? Sliding screens let you configure related tags, triggers, and variables without dropping out of your current editing flow. Want to know which tags a certain trigger is applied to? Trigger and variable screens now tell you exactly where they�re being used. Not sure what type of variable to use to grab a value from your site? Configuration screens are now easier to read and include more in-line guidance.

Starting today, Tag Manager 360 customers will be able to create unlimited workspaces in their containers! Having unlimited workspaces is ideal for the large organizations and complex collaboration efforts that Tag Manager 360 was designed for. If you�re a Tag Manager 360 customer, or a customer of another Google Analytics 360 Suite product, reach out to your Account Manager to learn more.

Users of the standard version of Tag Manager will also benefit. All containers will be enabled for up to three concurrent workspaces (a default workspace�similar to the container draft today�and two additional custom workspaces). The enhanced interface will also give you greater visibility into exactly what changes are being made when you hit publish.

Well keep thinking about how to make tagging easier for you. We already have improvements planned for workspaces and other areas of Google Tag Manager and Tag Manager 360 to make our products even more powerful and easy to use. We�ll have more to share soon!

Interested in Google Tag Manager 360? Visit our website to learn more.

Posted by Scott Herman, Product Manager, Google Tag Manager